18
Mar
25
Feb
Cost Reduction: Make it Easier To Do Business with Your Customers
Let’s Talk About The Art of Cost Reduction for Your Business Businesses can use cost reduction and integration methods that will not only save you big amounts over time, but will also help you do business with your customers more effectively. Below, I’ve put together a list of cost reducing business essentials and how they help
18
Feb
Four Ways to Green Your Trade Show Team
In a recent post for TSNN, Shane Shirley our CMO, explains how to build a green focused trade show team for 2015. When you surround yourself with green-minded individuals planning your next trade show will be an eco and collaborative experience. From setting goals and creating a plan, to utilizing reusable takeaways and sourcing green materials for your booth and displays there are a lot of ways to implement green improvements into your trade show planning. It is also paramount to evaluate the end result. Determine how successful your green plan was and look for ways to evolve your
28
Jan
Congratulations, ProteusB2B!
Recently, our daughter company, ProteusB2B was honored with a blog post from Hubspot’s blog for agency professions. ProteusB2B is one among nine others to be mentioned in this post: 10 More Fast-Growing Independent Agencies You Should Know. We’re certainly proud of our team, and we’re excited to see where their growth leads. Proteus B2B is one of the
29
Oct
Want To Stand Out From The Competition This Holiday? Here’s How
The holidays are fast approaching and I don't want to stress you out but the clock is ticking on getting your corporate gifts and cards ready to go. This is an exciting time and a relationship building opportunity that should not be missed. But what if you could create a memorable experience for your prospects and clients that is also eco-friendly as well? Would this differentiate and work to solidify your brand as above another?
22
Oct
How to Save Money on Marketing
I am always all about saving money. How about you? You should see how old my car is but I just love it, it runs great and I see no reason to buy another when it works perfectly. I have brought that same mentality to my company and I am always keeping an eye on the bottom line. I won't scrimp on things that are needs and I will always give approval on necessary expenditures and frankly I will spend more on something needed if it delivers better results or quality but ok so maybe I am a little
02
Oct
5 Tips to Reduce Health Insurance Costs
Health insurance premiums are on the rise. Many business owners are considering asking their employees to take on a larger financial burden or cutting benefits entirely. Do you feel like health insurance for your business is taking a piece out of your revenue? It may seem like that, but benefits often attract and retain better employees, and satisfied
19
Sep
The Internet Marketing Process: Strategic Planning and Objectives
Inbound Marketing and Demand Generation: An Overview Internet marketing, regardless of what you call it (inbound marketing, online marketing, digital marketing, e-marketing…) is real, and is critical when it comes to growing business. Like other strategic business activities, it must be planned, and it must be aligned with the goals and vision of the business. Before
11
Sep
Never Forget
We will never forget the brave men and women who lost their lives on September 11th. We will never forget those who fought and fight to keep this country safe. This goes out to those heroes’ mothers, fathers, sisters, brothers, and all of the family members who will never forget.
10
Sep