18
Jan
14
Dec
California Bag Ban and Its Impact on Your Business
The recently passed statewide disposable plastic bag ban in California is a game changer for many businesses. From the environmental implications to the marketing opportunities, this measure will have a major impact. Our daughter brand, Factory Direct Promos, recently outlined what your business needs to know about the California bag ban.
13
Oct
@PMA #FreshSummit Expo Tips to Grow Your Sales!
Make Booth #4446 Your First Stop at PMA Fresh Summit Expo 2016 in Orlando! Enter for a chance to win either a set of Bose® QuietComfort® headphones or 50% off of a new custom overseas reusable bag order, pick up what will become your most memorable trade show bag, grab your blooming gift, have some
05
Oct
IRC Labels Will Increase Your Sales
In a recent blog post Tim English, VP of Superior Business Solutions, examined IRC labels, and the impact they can have on a business’s sales. IRC is short for Instant Redeemable Coupons. These are coupons that are affixed to products, allowing a customer to remove the coupon to enjoy a savings or another type of promotional prospect.
28
Sep
5 Awesome Ideas to Create Marketing ROI from a Trade Show Bag
Shane, our CMO, knows a thing or two about the marketing benefits tied to eco-friendly reusable bags. In a recent blog post for our daughter brand, Factory Direct Promos, Shane wrote about the benefits of marketing at trade shows with eco-friendly reusable bags. From the eco qualities to the return on your investment (ROI), and the proven effectiveness at establishing and maintaining your brand’s awareness, there are a lot of advantages to utilizing custom reusable bags as promotional products. For a roundup of five reasons why you should consider making your next trade show giveaway an eco-friendly custom reusable
24
Aug
Should Your Business Drop Print for Digital Communications?
In a recent post for Superior Business Solutions VP Tim English examined consumer feedback regarding paperless statements and invoicing. Digital communication is on the rise, and a lot of businesses are giving their customers the option to continue receiving paper communications, or make the switch and go paperless. What’s right for your business? And how does paperless communication impact your business, your customers, and the environment?
10
Aug
Does Your Business Pitch Have What It Takes to Seal the Deal?
In a recent post by our daughter brand, Factory Direct Promos, Shane examines what goes into making a successful business pitch. There is one fundamental, and so incredibly important piece of information that goes into an effective pitch, and unfortunately this info is commonly left out. Does you pitch have what it takes to seal the deal? Keep reading to learn more, or check out Factory Direct Promos’ post.
27
Jul
Bag Ban in Puerto Rico… Here’s What Your Business Needs to Know
Single-use plastic bag bans are becoming more and more common, and with good reason. The bags are made using nonrenewable resources, and despite being recyclable, only a small percentage of the bags manufactured actually are recycled – the majority end up in landfills or as litter. If you would like to learn more about the disposable bag ban movement, or just get an update check out this map maintained by our daughter brand, Factory Direct Promos. This past December the governor in Puerto Rico signed a bill that will ban single-use plastic bags effective December 2016. In a recent
06
Jul
How To Reach Your Target Market with Promotional Products
Tim English, our VP at Superior Business Solutions, set out to answer the question how effective are promotional products in a recent post. Promotional products are very effective. They are a constant reminder of your brand to not only the individual who owns and uses the product, but also to everyone your customer encounters while using your custom branded item. With that said, you need a plan. Custom branded products are only effective if they are reaching your target market.
01
Jun